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Tayler Bontrager


Tayler has been in the solar industry for 5+ years living in the hotbeds for solar: California, New York, South Carolina and Texas. Starting in the sales field he worked his way up to the Chief Financial Officer of a 1+ million dollar generated revenue solar company. Born and raised in Iowa City, Iowa, his ultimate goal when he set out in the renewable energy field was always to bring an affordable option back home. Tayler holds a B.A. in Business Management from Grand View University.

Co-Founder Tayler Bontrager
Co-Founder Jordan Bontrager

The concept of Smart Solar arose with a question from one of our first customers, why doesn't everyone do this? Great question. 


Iowa is ranked the 29th state in the push for a solar United States. Our mentality established from a young age is to settle for nothing but number 1. It’s our mission to see solar on every rooftop in Iowa.  Through education, we will show you why solar makes sense both financially and environmentally. If you’re thinking about going solar, we’d love to answer all of your questions.

What Sets Us Apart

Smart Solar is changing the way residential solar is sold and delivered.  We sell directly to consumers, and partner with the best finance, sales, and construction companies spanning the industry’s ecosystem. We have seen success across the United States with our business model and it is guaranteed to bring the consumers of Iowa the best options while choosing to go solar.

Jordan Bontrager


Jordan has been traveling through the United States for the past 4 years giving tours to foreigners and showing them what this wonderful country has to offer.  Along with the wonderful sights of Yosemite, Zion, and the Grand Canyon, the amount of renewable energy progressing through the United States has impressed him tremendously and has inspired him to become involved in this field to preserve our natural wonders.  Jordan holds a B.A. in Finance from the University of Iowa. 

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